iPhone prices through the years: What Apple’s flagship phones cost then and now
Since its debut in 2007, the iPhone has revolutionised the smartphone industry with significant changes in its pricing.
Here's a look at how iPhone prices have evolved over the years.
2007-2010
The original iPhone, launched in 2007, was priced at $499 for the 4GB model and $599 for the 8GB model, both requiring a two-year. This was a premium price at the time, reflecting the groundbreaking nature of the device. The iPhone 3G, released in 2008, saw a price drop to $199 for the 8GB model with a contract, making it more accessible to a broader audience.
2011-2015
As Apple continued to innovate, the prices of iPhones gradually increased. The iPhone 4S, released in 2011, started at $199 for the 16GB model with a contract. By 2014, the iPhone 6 and 6 Plus were introduced, with the base model starting at $649 without a contract. This period marked the beginning of Apple's shift towards higher pricing tiers, especially with the introduction of larger and more advanced models.
2016-2020
The iPhone X, launched in 2017, was a significant milestone, not just for its design but also for its price. Starting at $999, it was the first iPhone to break the $1,000 barrier for its higher storage variants. This trend continued with subsequent models like the iPhone XS and iPhone 11 Pro, which saw prices reaching up to $1,449 for the top-tier versions.
2021-2024
In recent years, Apple has diversified its iPhone lineup to include more budget-friendly options alongside its premium models. The iPhone SE, for instance, offers a more affordable entry point, starting at $399. Meanwhile, the latest iPhone 15, released in 2023, starts at $799. Despite the introduction of more affordable models, high-end iPhones, such as the iPhone 15 Pro Max, continue to command prices upwards of $1,099.
However, in 2024, the iPhone 16 is reportedly cheaper due to several strategic decisions by Apple. The model is sold at $799.
Inflation and market dynamics
When adjusted for inflation, the original iPhone's price of $499 in 2007 is equivalent to approximately $755 in 2024. This adjustment highlights that while nominal prices have increased, the real cost of iPhones has remained relatively stable, considering the significant advancements in technology and features over the years.
