Top 100 most influential journalists on TikTok in Latin America. Part 4 (100-76)
Journalism is evolving beyond traditional newsrooms. As digital platforms reshape how people consume information, a growing wave of content creators is redefining what it means to be a journalist today.
TikTok - once seen as a space for light entertainment - has emerged as a platform for journalistic voices. Whether breaking down political events, offering commentary, or explaining the news in a relatable tone, the app now serves as a tool for storytelling and public education.
For many journalists, it’s also a space to build a personal brand and practice their craft on their own terms.
To highlight this shift, we’ve compiled a list of the 100 most influential journalists on TikTok in Latin America.
With support from HypeAuditor, an AI-powered influencer marketing platform, we built the ranking using the Audience Quality Score (AQS)—a metric that goes beyond raw follower counts to assess real impact. AQS evaluates engagement, audience authenticity, growth patterns, and overall community quality.
This ranking reflects a broader transformation: journalism now lives on screens, scrolls, and seconds - and it’s speaking directly to millions.
Here is our top 100 - 76.
100. Rodrigo Sepúlveda (Chile)
Rodrigo Sepúlveda is one of Chile’s most recognisable journalists, known for his sharp, empathetic style and credibility on and off the screen. With over 30 years in media—from sports commentary to breaking news—he has earned the trust of audiences across radio, television, and digital platforms. As the face of “Meganoticias Alerta”, Sepúlveda blends journalistic rigour with a human touch.
99. Melissa Martínez (Colombia)
Melissa Martínez is a Colombian sports journalist and television presenter known for her deep-rooted passion for football. Her career has spanned major networks like Fox Sports and ESPN Colombia, where she currently contributes to programs such as ESPN FShow.
Beyond her broadcasting achievements, Melissa is an entrepreneur, having founded MM Store, a fashion boutique with locations in Barranquilla and Bogotá. In recognition of her contributions to sports journalism and her role in breaking gender barriers, she was honoured with the "Mujer Orgullo de Colombia" award in 2023.
98. Hervin Yeomans (Chile)
Chilean journalist and avid reader Hervin Yeomans is a great example of how to merge two passions: journalism and literature. He uses his social media platforms to share literary content, including book reviews, recommendations, and discussions on culture and society.
97. Ginnés Rodríguez (Costa Rica)
Ginnés Rodríguez is a Costa Rican journalist and television presenter. With over a decade at Telenoticias and now as the host of "Informe 11" on Repretel, she has become a familiar face in Costa Rican households.
Through her active presence on social media, she shares moments of her life, offering encouragement and positivity to her followers.
96. Manuela Camacho (Peru)
Manuela Camacho is not just a journalist; her career is characterised by her activism and commitment to social justice. Born in Bogotá and raised in Peru, she began her career in television before transitioning into journalism, working on shows like “La Banda del Chino” and “Al Sexto Día”. Seeking editorial freedom, she launched independent platforms such as “Dilo Fuerte” and “Sexo ConSentido”, which focus on verified news and sexual education.
In 2024, facing threats to her safety, Manuela Camacho was forced into exile—a stark reminder of the dangers women journalists face in Latin America. Although she has not disclosed her current location, her voice remains strong through her independent platforms, where she continues to advocate for truth, justice, and gender equality.
95. Meredith Serracín (Panama)
Meredith Serracín is a seasoned Panamanian journalist renowned for her field reporting and commitment to social justice. With over a decade at TVN Noticias, she has covered everything from political protests to gender-based violence, often placing herself in the heart of unfolding events. Serracín has reported amidst tear gas and flying debris during demonstrations. Her work also highlights systemic issues, such as digital political violence against women and femicide, advocating for stronger protections and public awareness.
94. Stephany Sánchez Pinheiro (Bolivia)
Stephany Sánchez Pinheiro is a Bolivian journalist and television presenter who has successfully transitioned from the world of beauty pageants to a prominent media career. She gained national recognition as Miss Pando and first runner-up in Miss Bolivia 2016, and later won the international title of Miss Mesoamérica 2017. Currently, she is a presenter on Red Uno's “Notivisión Primero” and “El Mañanero” and produces weekly segments such as “Emprendedores” and “Caminando Santa Cruz”.
93. Juanita Gómez (Colombia)
Juanita Gómez is a Colombian journalist and digital content creator. After over a decade at Noticias Caracol, where she served as a political reporter and weekend news anchor, she joined “Revista Semana” in 2022 as Director of Video. In this role, she focuses on producing news content tailored for digital audiences.
Gómez has garnered a substantial following on social media, particularly on TikTok, where she shares videos on current events.
92. Suyen Cortez Rojas (Nicaragua)
Suyen Cortez Rojas is a well-known Nicaraguan journalist who built a solid career at the popular Canal 13, where she became a familiar face to viewers across the country. After years in traditional media, she made a bold shift toward entrepreneurship, focusing on her own business ventures and building a strong presence on digital platforms.
Through TikTok and other social media, she shares content that blends lifestyle, coaching, and personal growth. Her journey reflects not only her media experience but also a strong entrepreneurial spirit.
91. Rodolfo Masís (Costa Rica)
Rodolfo Masís began his career on TikTok, where he gained attention by narrating football matches and offering dynamic analyses of Costa Rican teams like Saprissa, Alajuelense, and Herediano. His engaging content opened doors to traditional media, and he now works in television as a sports journalist with “Tercer Tiempo” on Opa Canal 38, continuing to build his presence as a passionate voice in Costa Rican sports commentary.
90. María José Arboleda, “La Maja colombiana” (Colombia)
Passionate about fashion and image, La Maja is a prominent Colombian journalist and style consultant. With a background in Business Administration and Textile Design, she has successfully combined her love for fashion with her professional expertise in communication. Her career spans roles in both public and private institutions, as well as freelance journalism for publications like Revista Fucsia and Revista Credencial. Currently, La Maja serves as Head of Image at Canal RCN and hosts the "Moda con la Maja" segment on NTN24's Flash Fashion.
She has built a significant presence on digital platforms like Instagram and TikTok, where she shares content on fashion, trends, and image consulting.
89. Carlos Valverde Bravo (Bolivia)
Carlos Valverde Bravo is a Bolivian journalist, writer, and lawyer, born in Santa Cruz de la Sierra. He began his media career in the 1990s with ATB's “Estudio Abierto” and later worked with PAT and Cadena A.
Known for his candid and confrontational style, he has faced political pressure and censorship, prompting a temporary self-exile in Argentina. Despite challenges, his program “Sin Compostura” continues to reach millions through platforms like YouTube and Facebook.
His unwavering commitment to investigative journalism and freedom of expression has solidified his status as a leading voice in Bolivian media.
88. "Soy Alan" (Ecuador)
Alan is an Ecuadorian journalist known for his engaging storytelling and travel experiences.
His work showcases the rich diversity of Ecuador, sharing his adventures and insights into Ecuadorian culture and cuisine.
In recognition of his influence, Soy Alan was nominated for the 2025 Influencer Awards in the Travel category on TikTok.
87. Rodrigo Vessoni (Brazil)
Rodrigo Vessoni is a seasoned Brazilian sports journalist renowned for his in-depth coverage of Corinthians, one of Brazil's most prominent football clubs.
He began his career at Rádio Transamérica and spent over a decade at LANCE! before joining Meu Timão in 2017, where he continues to provide comprehensive reporting on the club. In March 2024, Vessoni expanded his reach as a commentator on the G4 program at Bandsports. His expertise and longevity in covering Corinthians have made him a trusted voice among fans.
86. Jesús Omar Arias Domínguez, “El Tanke Arias” (Peru)
Jesús Omar "El Tanke" Arias Domínguez is a prominent Peruvian sports journalist and commentator. He began his career in radio, later transitioning to television, where he gained recognition through programs like "El Show del Fútbol" and as a narrator for "Esto es Guerra".
Arias has been a key figure in sports broadcasting, working with major networks such as Gol Perú, RPP Noticias, América Televisión, and Latina Televisión, covering events including the Copa América and the Liga Nacional Superior de Vóley.
Beyond broadcasting, Arias has contributed to the academic field as a professor at ISIL, mentoring aspiring journalists.
85. Sol Lawer (Argentina)
Sol Lawler is an Argentine sports journalist and digital content creator from Córdoba, best known for her coverage of Argentine football and her passion for San Lorenzo.
She is active on TikTok, where she shares live commentary, match analyses, and fan-focused content.
84. Sarah Sanabria (Bolivia)
For Sarah Sanabria, blending humour and journalism is not only possible, but it's also a powerful way to engage audiences. A Bolivian journalist, digital content creator, and radio host from Cochabamba, Sarah has become known for her sharp political satire and insightful storytelling.
Her TikTok account has garnered national attention, where she merges humour with incisive commentary on Bolivian politics and society. As an openly intersex and trans woman, Sarah uses her platform to advocate for LGBTQ+ rights and mental health awareness.
83. Salvador Hicar (Paraguay)
Salvador Hicar is a renowned Paraguayan sports journalist and broadcaster. He began his media career at the age of 14, working in radio and print journalism in Asunción. Hicar gained national prominence through his coverage of Paraguay's matches, notably his iconic commentary during the 2010 FIFA World Cup.
In 2025, he joined Nación Media's Versus team, leading the "Versus Radio" program on GEN and Universo 970 AM, and resumed narrating key matches, including the Paraguayan national team's World Cup qualifiers. On TikTok and YouTube, Hicar shares sports insights and personal anecdotes.
82. Marco Parra (Chile)
Marco Parra is a Chilean journalist and digital content creator known for blending sports analysis with humour and commentary. His content, centred on football news, player transfers, and FIFA-related discussions, reaches audiences through platforms like TikTok, Instagram, and YouTube.
81. Meche Pesantes (Ecuador)
For Meche Pesantes, combining journalism with creativity and authenticity has opened doors both on screen and online.
An Ecuadorian journalist and television presenter, she became well known as the host of the entertainment segment “En Corto” on Teleamazonas, where she also reported on community issues. After two years with the network, she stepped away in 2023 to pursue new academic and professional projects.
Pesantes’s ability to connect with audiences through compelling storytelling has earned her a solid place in Ecuadorian media. Today, she continues to engage followers on social media, offering a mix of journalistic insight, behind-the-scenes moments, and reflections on her personal journey.
80. Angel Peña (Venezuela)
Combining journalism, theatre, and digital creativity, Angel Peña has crafted a distinctive voice in Venezuelan media.
Through satire and personal anecdotes, Peña sheds light on the everyday realities of life in Venezuela, using comedy as a bridge to connect and reflect. His ability to balance entertainment with social awareness has earned him a strong following and a respected place in the country’s digital storytelling landscape.
79. Jefferson Merchán (Ecuador)
Jefferson Merchán is an Ecuadorian digital journalist known for his engaging storytelling and exploration of local culture. He has served as a news presenter and reporter for the digital channel VITO TVO and worked as a public relations officer for the Governor’s Office of Guayas Province.
Currently, Merchán’s social media content often features visits to local eateries, cultural events, and behind-the-scenes glimpses into Ecuadorian life.
78. Hernán Lirio (Argentina)
Hernán Lirio is an Argentine journalist and television host. His media career began at age 12 and moved to Buenos Aires at 19 to pursue his dreams in broadcasting. Lirio currently hosts “Tenés que ir” and “Feliz Vida”, with the former earning a Martín Fierro nomination for Best Travel Program in 2024.
Lirio shares his adventures and personal moments, often featuring his beloved dog Ramoncito on social media.
77. José David Araujo (Ecuador)
José David Araujo is an Ecuadorian automotive journalist and digital creator who has carved out a niche by making car culture accessible and entertaining.
As the founder of AutoRanking Ecuador and creator of Araujo Group, he’s helped shape the national conversation around vehicles and driving experiences. His content blends test drives, vehicle comparisons, and industry trends.
76. Wilo Prado (Ecuador)
Wilo Prado is a versatile Ecuadorian journalist and media entrepreneur.
Based in Cuenca, he anchors news programs on UnsionTV and contributes as a correspondent for TC Televisión. He also leads Wilo Prado Studio, a company focused on producing digital content and audiovisual production for companies and personal brands. In addition to his media work, he serves as Director of Institutional Communication.
Prado shares a mix of news, cultural commentary and behind-the-scenes moments.
Discover the next part of the list (numbers 51-75) on May 24.
This list was created with the help of HypeAuditor and is based on the Audience Quality Score (AQS). In case of a tie between two or more personalities, we used the engagement rate to establish the order. The keywords used in our search were 'journalist', 'journalism', 'host' and 'presenter' in all Latin American countries.
